One Season. Every Screen. All Context.
Cut through the holiday clutter with contextual intelligence
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A $1.3 trillion holiday opportunity
Global holiday sales are surging. Brands that start early and target smarter will win the season.
43% of shoppers begin
browsing for gifts and deals
before November 1st
80% of TikTok users acted on
holiday content.
“Best Buy” YouTube searches
surged +1,650% on Black
Friday and Cyber Monday
79% of users who discovered
products on Meta ultimately
made a holiday purchase
71% of shoppers say they
want personalized CTV ads
6 in 10 YouTube viewers say
ads influenced their
purchase decisions
-
43% of shoppers begin browsing for gifts and deals before November 1st
80% of TikTok users acted on holiday content.
-
79% of users who discovered products on Meta ultimately made a holiday purchase
“Best Buy” YouTube searches surged +1,650% on Black Friday and Cyber Monday
-
71% of shoppers say they want personalized CTV ads
6 in 10 YouTube viewers say ads influenced their purchase decisions
Plan around moments that matter most
Map your media to high-impact cultural moments and connectwith audiences when they’re most engaged.
-
Diwali 18-23 Oct -
Halloween 31 Oct -
Thanksgiving 27 Nov -
Black Friday 28 Nov -
Cyber Monday 01 Dec -
Giving Tuesday 02 Dec -
Hanukkah 14 Dec -
Christmas 25 Dec -
New Year’s Eve 31 Dec -
Lunar New Year 17 Feb'26 -
Ramadaan 17 Feb - 18 Mar'26
-
18-23 Oct
Diwali Season -
31 Oct
Halloween -
27 Nov
Thanksgiving -
28 Nov
Black Friday -
01 Dec
Cyber Monday -
02 Dec
Giving Tuesday -
14 Dec
Hanukkah -
25 Dec
Christmas -
31 Dec
New Year’s Eve -
17 Feb’26
Lunar New Year -
17 Feb-18 Mar’26
Ramadaan
‘Tis the Season for Context
The Silverpush contextual framework helps advertisers capture holiday shoppers atthe right moment across platforms.
-
Youtube
-
CTV
-
Programmatic
Ready to activate your holiday strategy?
Put your holiday advertising campaigns in motion with privacy-safe,AI-powered contextual targeting that delivers relevance at scale.
Start Planning
Tactic-Level Targeting
Achieve highly precise ad placements based on the custom contextual segments and targeting strategy that drive the best results for your campaign.
Automated Optimization
Streamline your holiday campaign setup and media execution with AI-powered analysis and optimization at the tactical level.
Unprecedented Insights
Access real-time reporting dashboards that measure campaign performance by objective, format, creative, context, region, demographic, and more.
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+230%higher CTR
-
+200%search lift
-
40%lower ad waste
-
90%average VTR
How Leading Brands Drove Seasonal Impact
Explore how Mirrors AI drove 2x brand lift and a 90% average VTR for retail,FMCG, and auto brands, all while reducing costs.
Ready to Build Your Holiday Strategy?
Let’s explore how contextual intelligence can boost your holiday performance.
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